On October 9th, Steve Miller, Product Manager Google Earth, gave a presentation for Net Tuesday on Google Earth Outreach - a program that enables nonprofits and NGOs to use Google Earth and other geo-spatial applications to tell their stories. Steve highlighted a number of organizations that leveraged Google Earth ...[Read more]

This past weekend I was reminded of the importance of community. I think the competitive nature of our Western society has a tendency to create a sense of isolation from each other. We find ourselves stretched too thin, having to take care of everything alone, needing to be ...[Read more]

I really enjoy Paulo Coelho's Manual of the Warrior of Light. It's one of those books I can open randomly to any page, and what I find is exactly what I need to reflect upon at that moment. Sometimes I wonder if my crusading to save the world, the rainforest, indigenous ...[Read more]

Simplified for Small Business, Green Enterprise, and Nonprofits Google PageRank (PR) is a link analysis algorithm developed by Google's Larry Page and Sergey Brin in the late 1990s. Google PageRank contributes to your search engine ranking on Google search engine results pages (SERPs). Google PageRank is one benchmark for understanding the popularity ...[Read more]

I have to admit, as much as I preach about the environment, I harbor an awful, nagging sensation deep down inside that I am not as sustainable as I'd like to be. I routinely leave my home in a mad morning rush for work, forgetting to shut off the ceiling fan. ...[Read more]

Pete Kazanjy is a Silicon Valley geek with a mission - reducing consumer waste paper through the strategic placement of stickers reminding us that "These Come from Trees." The idea behind TCFT is that the right message - a helpful, non-threatening reminder - delivered at the right time can meaningfully ...[Read more]

One of my favorite places in the Bay Area is community of ecological, sociological, technological, and cultural activists called Solstice Grove. Founded by Jim Fournier, eco-visionary and founder of Planetwork and Biomass Energy & Carbon, Solstice Grove consists of a main community house, swimming pool and ...[Read more]

Last night I was over at a friend's house and we got into a discussion on one of my favorite topics, "What is reality?" I encounter a lot of people in the West who have an adamantly, unquestioned belief in certain theories of existence, be it scientific or economic that have ...[Read more]

According to the Search Engine Marketing Professional Organization (SEMPO). North American advertisers spent $9.4 billion on search engine marketing (SEM) in 2006, a 62 % increase over 2005. SEMPO researchers also estimate SEM spending to double by 2011, at an aggregate spending total of $18.6 billion. However, while only a tiny ...[Read more]

It's been a few months since I've been writing for a tech blog called bub.blicio.us - covering the social economy. My job, primarily, is to cover the SF Bay Area tech parties and blog about recently funded startups. In addition to discovering what's cool about certain emerging technologies and statups, I ...[Read more]