If you're in San Francisco on Monday and want to learn about how companies use social media for good, check out the Justmeans Social Media for Sustainability conference at Mission Bay Conference Center at UCSF. Justmeans is a social network for the "business for good" community, a place where professional do ...[Read more]

I think I’ve researched every WordPress SEO plugin in existence. The list I amassed was daunting. I had plugin anxiety. All In One SEO Pack or Platinum SEO? Many of them had features that overlapped. The thought of having to install all those plugins and to get them to work ...[Read more]

Face it, we've all been there. You're a paying customer, you have a legitimate problem that the big, faceless corporation refuses to address. The hours being put on hold, the paperwork, red tape, and maddening bureaucracy, the endless navigation of phone systems, and repeating your story over and over again, ...[Read more]

So I'm in the process of teaching someone how to create her first blog on WordPress.com. This is an eye-opening exercise in working with someone who is not computer literate or Web-savvy. Granted she is a Native American elder, healer, and ceremonial leader. Hey, we all have our gifts, and ...[Read more]

Recently, Britta Meyer of Eurekster, which makes an embeddable custom social search portal called a "Swicki", posed a question on LinkedIn about how one would go about defining a social media marketing roadmap, and how you would prioritize each social media channel. There is no cookie cutter approach to social ...[Read more]

What’s Code Got to Do With It? Face it, while linklove is sexy, in SEO, code ain’t no second hand emotion. SEO is a multi-faceted discipline, where keyword research, SEO copy-writing, linkbuilding, and code optimization work as a team in an attempt to address a variety of search engine ranking factors. ...[Read more]

Lately I've taken to using Flock, the Social Web Browser, because it consolidates and simplifies my social web lifestyle. Today, Flock just got better. For Earth Day 2008, Flock launched the Eco-Edition of the Flock browser that delivers the latest environmental and sustainable living content to eco-minded social media ...[Read more]

Last week's Net Tuesday in San Francisco featured Maryrose Dunton, the Head of User Experience at YouTube,, who spoke about YouTube's Nonprofit Program.The YouTube Nonprofit Program, is an in-kind donation by YouTube to the nonprofit sector that's worth about $20 million. Currently available to established 501(c)(3)s, YouTube offers participating ...[Read more]

by Lorna Li Search engine marketers, bloggers, and social media fanatics wore their favorite hats at Search Marketing Salon's "Wear Your Favorite Hat" Launch party at the chic and intimate Otis Lounge in San Francisco. Tips were swapped, secrets were traded, and product ideas were bounced around that would take ...[Read more]

Starbucks Ideas has been live for about 2 weeks and already customers have had plenty to say about what they expect from the world's largest chain of coffee shops. The move to launch a website that allows anyone to post ideas about how Starbucks can improve its service offering is part ...[Read more]