Consulting Services

I currently work full time at a large Bay Area technology company doing Social Media SEO. I occasionally take on consulting projects, however I am selective about the clients I work with. After you’ve looked at my services, I recommend you check out my pricing and client criteria page if you are interested in hiring me.

Lorna Li’s Consulting Services

Here’s how I can specifically help you with my core expertise:

Pay Per Click Campaign Management

• Keyword research
• Account optimization and management (Google, Yahoo, MSN)
• Ad copy writing and testing
• Landing page design
• Landing page optimization using Google Website Optimizer
• CPC Site Targeting

Search Engine Optimization

• SEO Site Audit
• On-page and off-page search engine optimization
• Social SEO using blogs, forums, social bookmarking sites, social news sites, and social networks

Corporate Blogging Strategy

• Blog strategy, implementation, and platform evaluation
  
• Wordpress installation and configuration
• Blog SEO
  
• Content and viral content development
  
• Blog outreach and online engagement

Current Marketing Focus

• Search Marketing (SEO and PPC)
• Web 2.0 Marketing

Number Crunchy Spreadsheet Stuff

• Data Analysis and Marketing Analytics
• Media Buying and Planning

Strategy

• Marketing Strategy for Social Entrepreneurs
• Business Plan Review
• Project Visioning

People Skills

• Account Management and Client/ Vendor Relations
• Community Relations and Strategic Alliances
• Sales & Business Development

Creative

• Web Production (Joomla, WordPress)
• Photography
• Writing