What Is a Social Media News Release?

The social media news release, also known as SMR, is a next-generation news release that integrates traditional and emerging forms of communications. SMRs incorporate social media features such as hyperlinks, social bookmarking, multimedia, comment and trackbacks.

Social media news releases are a powerful way to generate enormous buzz and create engaging dialogue among journalists, bloggers and other readers across the participatory web about your company and products.

Furthermore, SMRs offer all kinds of SEO benefits through viral linking.

This video from webitpr give a fantastic overview of the social media news release.

[tags]social media news release, social media release, social media press release, smr, smpr, smnr, search engine optimization, seo, social media optimization, social media marketing, lorna li[/tags]

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One Response to “What Is a Social Media News Release?”

1. Adam Parker, Chief Executive - webitpr Says:
   September 18th, 2007 at 12:08 pm

   Hi Lorna

   Thanks for the link and kind words. Great synopsis of the concept as well

   Adam

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